Aluminum USA To Feature Business Connections To Increase Networking And Enhance Event Experience

September 28, 2017

- Helps attendees and exhibitors meet new people, network with key industry leaders and discover business opportunities-

NEW YORK, NY; September 28, 2017 – ALUMINUM USA (ALUMINUM), the event dedicated to the aluminum industry, today announced launching a new technology, Business Connection, to the 2017 ALUMINUM USA event to help attendees and exhibitors increase their network, meet with key industry professionals onsite and discover new business opportunities. ALUMINUM USA takes place October 25-26, 2017 at Music City Center in Nashville, Tennessee.

“We continue to offer opportunities for face-to-face partnerships vital to successful business outcomes,” said Melissa Ashley, Senior Vice President, ALUMINUM USA. “ALUMINUM USA is, first and foremost, a relationship-building platform. By offering advanced tools like Business Connections, we are able to increase the value for both attendees and exhibitors and improve the importance of the event experience for all.”

“The majority of event participants cite quality content and meaningful networks as the primary reason they invest time and money to attend events”, said Michael Mandl, Group Vice President, ALUMINUM USA. “Business Connections enables us to match attendees to exhibitors based upon profiles and interests, enabling both exhibitors and attendees to more easily engage and develop or enhance new business relationships onsite.”

Registered attendees are immediately eligible to be “matched” with specific exhibitors who provide the products and services they need. These recommendations are not sponsored content or advertisements - they are custom “matches” based on the information and interests provided by attendees during registration.

Business Connection is designed to bring people together and increase interaction and engagement at ALUMINUM USA. The benefits of Business Connection include easy access with just a click - no download required - to review the right companies, people, products and services that fit the party’s business needs, dedicated e-concierge support for quick and timely assistance and the opportunity to receive recommendations and book meetings online before the show.

Registered attendees and booked Exhibitors will receive a separate email with password information to access Business Connection. To learn more, please visit or view the tutorial here. To register for a complimentary Conference and Exhibit Hall Pass, click here


ALUMINUM USA is the leading exhibition and technical conference for aluminum products, technologies and investments in the United States. ALUMINIUM USA serves as a platform that brings the aluminum industry together every two years. Approximately 2,000 key decision makers look for new solutions and technologies from leading suppliers of raw materials semi-finished and finished products, surface treatment and producers of machinery, plant and equipment for aluminum processing and manufacturing. Launched in 2015, ALUMINUM USA joins the ALUMINIUM World Trade Fair in Germany (Düsseldorf) and aluminium shows in China (Shanghai), India (Mumbai), the United Arab Emirates (Dubai) and Brazil (São Paulo) as the sixth industry event. Follow ALUMINUM USA on Facebook, LinkedIn and Twitter. For more information, visit

About the Aluminum Association

The Aluminum Association represents US and foreign companies and their suppliers along the entire value chain – from primary production to intermediate goods to recycling. As the leading voice of the industry, the association supports members with global standards, corporate analyses and sustainability developments. The focus of the US aluminium industry is on the production of sustainable and innovative products, including fuel-efficient vehicles, recyclable packaging, greener buildings and modern electronics.